MASTER THE SKILL OF
B2B CLOSING
The Closing track is a certified training to master B2B closing, designed for sales professionals, managers and entrepreneurs. CPF, OPCO Atlas and FNE eligible.
4.98/5 - based on 543 Alumni
Integrate the consultative approach into the sales process:
Close by integrating the consultative approach
Remote format - 2-week duration
14 hours minimum including 7 hours of individual mentoring
+ 1 month of post-training support
Access to the Akimbo community
registered in the Specific Directory and issued to Manitude under number RS7149.



BOOST YOUR PERFORMANCE
IN B2B SALES
Signing more deals is no accident. Learn a clear method to structure your meetings, handle objections and secure your deals. Goal: closing that's more effective, faster, and more controlled.
Learn the best methods of B2B closing
BENEFIT FROM PERSONALIZED MENTORING FROM EXPERT SALES COACHES and educational support from 9am to 6pm
Join the Sales tech #1 community IN FRANCE
BENEFIT from opportunities within the AKIMBO NETWORK
Training content
The training covers B2B Closing steps: learn to structure your exchanges, convince decision-makers, negotiate and close with impact.
Sales Strategy
Targeting the right prospects: key companies and contacts. Commercial data extraction through scraping, cleaning and enrichment to contact prospects. Setting up automated processes.
lead generation
Creating and executing multi-channel prospecting sequences using market software tools. Copywriting techniques and social selling. Beginning the real immersion project in a startup as Business Developer.
cold calling (1/2)
Managing the first obstacles during a cold call to reach the decision-maker. Creating a sequenced prospecting script. Organizational methods to sustain performance over time.
cold calling (2/2)
Advanced phone prospecting techniques, overcoming gatekeepers, optimizing results. Pre-qualifying prospects.
qualification and pitch
Conducting a client needs discovery (ACRAC, CLOSE framework, MEDDIC), creating engagement. Adopting an active listening posture and developing a relational understanding approach to build an authentic relationship.
sales cycle
Building a short and impactful presentation of your offer and value proposition. Structuring and adapting your commercial proposal by dramatizing your offer. Reformulating objections and concerns to ensure understanding. Unblocking resistance.
negotiation / closing
Preparing your negotiation by creating the right environment, then identifying your prospect's interests, possible concessions and alternatives to build multi-scenario negotiation strategies. Maintaining engagement over time through a mutual action plan.
TRAINING OBJECTIVES
INTO A SCIENCE
UNIQUE
CONTENT
Our Sales Coaches are experts in B2B sales and still active as salespeople. They train Akimbo's client companies such as OVH, UberEats, Alan, Zendesk and Lucca.
Their expertise also leads them to teach at Station F and HEC Paris, shaping the talents of tomorrow.
A PLATFORM DESIGNED TO FACILITATE LEARNING
Our e-Learning platform is specially designed to make learning easy, intuitive and engaging. On it, you'll find numerous explanatory videos and summary sheets created by our experts.
A MENTOR AT YOUR DISPOSAL TO PROGRESS QUICKLY
Benefit from 2 weeks of training followed by coaching with your mentor. Each session is tailored to your specific goals, to acquire operational skills adapted to your situation.
THE BEST B2B SALES CONTENT AVAILABLE FOR YOU
Akimbo's content is the result of our B2B sales expertise and collaboration with the most successful B2B sales companies. It's the sharpest content on the market you'll find.
A RECOGNIZED CERTIFICATION
Subject to passing the assessments organized during the training, you receive at the end of the training a state-recognized certification. The crowning achievement of your efforts!
This future is made
for you
Sales professionals, managers, entrepreneurs and B2B executives: the training is accessible to all profiles with a concrete closing goal.
you ARE ALREADY A SALES PROFESSIONAL AND WANT TO MOVE INTO A B2B CLOSING ROLE
YOU ALREADY WORK IN B2B CLOSING AND WANT TO PERFORM BETTER IN YOUR ROLE
you ARE AN ENTREPRENEUR IN A COMMERCIAL ROLE, FACING CLIENTS
déjà 500+ recrues
formées
DISCOVER YOUR MENTORS
mentor sales coach
revolution
A TRAINING THAT
OPENS NEW PERSPECTIVES
Our Sales community is active on Slack and in the real world to bring you varied opportunities.
Entrepreneurs and Business Developers come together and participate in collective B2B sales emulation.
EXPANDED
FUNDING OPTIONS
2 490 €
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The training can be funded in several ways:
funding over the last 12 months

admissions
every month
the #1 sales community
in France
You join for life a community of 2,000+ Business Developers, Sales professionals and entrepreneurs. Online content, networking events, perks: you keep growing after training.
lifetime access to the learning platform to keep growing
in-person and virtual events 1 to 2 times a month with the community
career and project follow-up with no time limit
We answer your questions
Would you like advice on the consistency of your professional project to become a Business Developer, Sales or Account Manager? Do you have questions about the training?
Our Admissions team is entirely at your disposal!






TURNING SALES FROM AN ART INTO
a science
Leader in Sales & Business Development
training in Tech








