Finding new customers is the major challenge for businesses looking to develop their business. The arrival of digital technology encourages them to prospect differently. Their approach? Use new prospecting tools to increase the reach of their influence and facilitate their research.
On average, one large percentage Emails present in a database of prospecting Formed are no longer valid after one year. Buying pre-filled bases is therefore a waste of time and money. To grow, businesses need to find valid information And of gain in productivity. The digital has allowed the emergence of numerous prospecting tools. Each platform delivers a different version of campaign management. There is something for everyone templates of businesses and to all prizes.
Commercial prospecting tools
For a business to develops and thriving today, he needs a platform of researching And of vetting From the prospect list in Real time. There are numerous softwares with an easy to use and dynamic interface.
Nomination.fr
Nomination is a B2B smart data platform And a prospecting tool complete.
Thanks to data updated daily, it simplifies the organization of prospecting by allowing the creation of contact lists, the sending of personalized emails and the monitoring of actions, all from a single tool.
It offers detailed access to business information of more than 10 employees, covering a wide range, from start-ups to large accounts; as well as real-time information from all the latest market news.
LinkedIn Sales Navigator
LinkedIn Sales Navigator is a tool of commercial prospecting attached to the platform of the same name. It allows generate personalized leads thanks to search functions automatic. These features Identify The profiles representing a sales opportunity and give them the opportunity to Contact. These prospects are directly integrated into the CRM in order to continue their conversion.
It is a smart tool focused on the Canvassing. He sees tutti LinkedIn profiles and allows you to invite And of the Contact easily, even those you don't follow. It is possible to filter searches According to the needs of the company. Les prospect lists And their activities are updated as and when in the CRM. Commercial activity is gaining in efficiency in developing its network.
LinkedIn Sales Navigator is a software for subdue if the company wants to improve its conversion rate via the professional social network the most famous in the world, LinkedIn.
![Business developers d'Akimbo qui utilisent des outils de prospection](https://cdn.prod.website-files.com/62275984d0ebeff7da8c5ff9/643915ef88de6c147d6b2e39_2.webp)
Waalaxy
Waalaxy is a extension attached to the account LinkedIn of the company. It is a prospecting tool multichannel.
Already, it functions as smart search. This software does Save time to the salesperson by automatically finding customers via LinkedIn or Mail.
It also allows you to create prospecting campaigns fast on rosters of identified prospects. The salesperson can follow Thesending marketing messages And the customer feedback. It is an effective way to develop your network and to build new relationships.
Waalaxy Generates automatically a significant number of Contacts to optimize the chances to receive responses And sales opportunities.
HubSpot Sales
Hubspot is a tool well known to salespeople. It is a CRM which provides access to most of the tools needed for manage The commercial prospecting. This platform brings together all the useful features At marketing, at the vending Until the customer relationship.
It is a tool that centralize most of the sales person's tasks. It has access to the performance of its teams and can easily manage their business. It has the possibility to download all the documents useful for his work in the same place. Sa productivity is greatly improved thanks to theautomation of certain stages of sales process. He can configure some tasks to allocate more time to others. Each advance is updated and visible in CRM.
Generally, the prospects identified on the various networks are integrated directly to the CRM to then follow up on their conversion. Hubspot allows you toparse these profiles and to offer them personalized content. It generates email templates and allows monitor their dispatch.
Lusha
Lusha is a platform that allowsoptimizing the digital marketing strategy. This tool allows the brand to grow online by generating qualified prospects.
Launched for recruitment services, Lusha has been adapted to meet the needs of e-commerce marketing. In a few minutes, the company gets the informations of B2B contact. She then has access to an email address or a telephone number. validates to contact him. The database is regularly updating.
It is an effective way to manage a commercial prospecting campaign and structure thesales funnel. It is possible to combine Of extensions various for contact directly leads generated by the platform.
Use automation and prospecting interfaces like Lusha makes it possible to set up a comprehensive strategy.
Hunter.io
Hunter.io is an essential tool to launch a emailing campaign.
This platform allows the company to Find emails Of structures Or professionals targeted by the marketing. The filtering is carried out by keywords allowingidentify a domain (company, post, location...). It is possible to more or less specify its search according to the desired relevance.
It is often difficult to get the contact information prospects during a canvassing. Hunter.io is perfect for Generate quickly one large contact list which represents an interesting audience. Les springs are checked in order to guarantee the deliverability emails. This therefore makes it possible to add all these profiles to the CRM and to start a prospecting campaign.
Kaspr
Kaspr is a tool for lead generation multi-functional. This platform provides access to a database Secured and updated regularly.
The company then has the option of scavenge Of email addresses And phone numbers reliable for its prospecting campaign. Of Millions of profiles are Accessible and centralized in a single software. The salesperson can carry out a mass extraction Since a contact list (customers or LinkedIn) to have access to their informations.
Kaspr provides all the essential tools for close a sale and Save time. Recovered contacts are immediately engaged in the process of qualification. The platform automatically sets login the network of the company. It is possible toinvite And ofsend messages to individuals to maximize their chances of getting answers.
Kaspr facilitates prospecting work by enriching and programming automatically The conversion of customer base In the CRM.
![Une sales qui augmente l'efficacité de sa prospection grâce aux meilleurs outils](https://cdn.prod.website-files.com/62275984d0ebeff7da8c5ff9/6439162418a46301c71f7092_Corps%20texte%20blog%20(10).webp)
Decidento
Decidento is a prospecting software which aims to make salespeople win by productivity throughout the sales cycle.
Decidento parses the market according to criteria specific to the company and determines The accounts And the customer profiles to contact. The software identifies and generates So a list of suitable prospects to the company's offer.
The site then provides a complete solution and Instantaneous of prospecting. The conversion rate is improving thanks to the targeting quality. Les information provided allow him to Contact prospects without extensive research.
Throughout the prospecting tunnel, Decidento helps contact management. Les Prospect sheets provide all the information you need to know for prospecting phase And of qualification as well as the making an appointment.
This software can be improved by several email extensions And of Reporting to make commercial actions more effective.
Dux-Soup
Dux-Soup is a tool ofidentification but also of prospecting of leads. It allows Save time on the entire process thanks to its automatic generation of qualified leads.
It constitutes a roster Of prospects relevant to the offer According toactivity LinkedIn and theidentity of the brand. These profiles will be more likely to correspond to the proposal And to se convert into customers.
Of prospecting messages are offered and can be personalized as required. The salesperson can Program sending them. The rest of the cycle and the Reminders are managed in a way automatic until the prospect answers it.
Dux-Soup helps create a commercial relationship fluid and effective with prospects. This software is a database useful to the commercial for organize its tasks. This tool saves productivity and multiplies the chances of getting returns.
GetProspect
GetProspect is a tool that allows you to access email addresses of prospects from any corporate website or network.
Its functionalities allow the salesperson to do their searches Since a noun Or a realm. The software has a B2B database important with profiles from different fields all over the world.
GetProspect can be installed in extension on a browser in order to generate these coordinate searches via LinkedIn or a corporate website. It is possible to Filter your requests in order to get the most profiles adapted. The salesperson then has access to professional information And of contact individuals and businesses.
This tool also offers the possibility ofanalyze the reliability rate information presented to assess thegenuineness of the strategy. It is also possible toexport the list of prospects In a CRM to manage contacts directly from this platform.
GetQuanty
GetQuanty is a tool that puts theartificial intelligence at the service of B2B commercial prospecting.
This software brings up the anonymous profiles whom Visit the website of the company. It provides a list of information on the individuals but also the companies that clicked. Additionally, GetQuanty generates a fiche bringing together all the data identified targets. In particular, they include the contacts of decision makers to convert them into potential customers.
In order to make the Reading its results clearer, GetQuanty score and Segments visitors according to their relevancy. These metrics make it possible to facilitate the sales and marketing actions. It is easier to personalize your approach depending on the type of business in question.
As with most software, GetQuanty can export its data to other tools. Internally, this software also offers research services Of businesses Similar to those identified as well as automation tools (remarketing campaigns, emailing etc...).
There's Norbert
Voilà Norbert is a tool of email verification. It is intended for salespeople and marketing actors who want to: search and check email addresses in order to do prospecting.
The objective is to deliver email addresses Valid in order to keep a good sender score and thus guarantee a better deliverability of his message. This tool makes it possible to gain in relevancy in its campaign and to enrich its leads.
Voilà Norbert is a simple tool tomarketing automation. Its function of smart search analyzes the email contacts of prospects directly. He can pinpoint one Mass of addresses And theexport for exploitation. It is also possible to find a email address in particular via keywords Or filters (name, domain etc.). Each email is accompanied by a trust rate that helps the company determine its prospecting campaign.
Skrapp.io
Skrapp.io is a SaaS tool mostly used by businesses and sales or marketing professionals.
This software allows you to find email addresses of a list of leads. He snippet a contact list of LinkedIn and identify their contact details. Thus, the salesperson can launch his prospecting campaign.
Its numerous functionalities allow theexportation And themainstreaming to many others computer applications (CRM, social media...). Skrapp.io is also a automation tool And of managerial useful for prospecting. It allowsanalyze and segment leads according to criteria specific to the salesperson.
THEui is easy to use and has many other user services Like a helpdesk And a online support. Skrapp.io is a reference tool tailored to most information systems used by businesses.
Prospect.io
Prospect.io is a SaaS software. That is to say, it is a tool forautomation ofthe vending And commercial procedures. It is particularly effective for email campaigns.
This platform generates one roster potential customers according to marketing criteria, often coming from LinkedIn. This database Is next exploitable. She is updated regularly to ensure theoptimization of the canvassing campaign.
La site configuration Is completely automated. The salesperson only has to Program the emailing strategy before launching it. Les informational messages, of sensitization And of prospecting are sent immediately by e-mails. The shipment is managed in a manner standalone in order to maintain a natural approach and non-invasive.
Prospect.io also allowsanalyze the effectiveness of the prospecting process via the conversion rate. It is a informant Relevant the proportion of individuals progressing in the customer conversion in relation to the number of individuals contacted.
Thus, the salesperson has the most responsive to the offer And so relevant to the sale.
Tools for qualifying your prospects
Detective by Charlie App
Detective is an essential platform for salespeople. This tool ofautomation Instead of the sellers, perform all the process of researching And of readiness Of calls And of prospecting. This work represents a saving time and efficiency important.
The Detective interface was designed to combine a external analysis but also internally of the company in order to build a script adapted to the desired message. This tool can be used before a inrush Or a reunion with customers. It analyzes a multitude of springs in order to have the most complete and relevant result possible.
Detective manages to detect informations on customer issues and priorities that may be of interest to them during contact. It allows you to give worthiness And of the personalizing At sales speech. Sales people thus gain in productivity.
Owler
Owler is a platform that combines the research of new leads but also thecompetition analysis. That is to say, it makes it easy to find current information On profiles, of undertakings Or sectors of activity.
This tool is an ideal way to develop a Pipeline unto Large scale. Businesses are Guided in their commercial decisions and in their prospecting.
Owler integrates with the various work tools (CRM, Teams etc...). It allowsautomate numerous tasks such as sending personalized messages. The various functionalities allow you toinform daily businesses on trends and news in the sector. This information improves theinvolvement And the communication of the brand and therefore of its leads. She can follow the qualification of its prospects and theappearance of new profiles of private and public companies.
ByPath
ByPath is a platform that uses a form of B2B business intelligence based on Big data in order to provide information personalized to the company.
Thanks to its algorithms who analyze thousands of sources on the web, the company receives data and solutions for different applications via different channels. These returns constitute a work base interesting for prospecting campaigns.
ByPath sends daily commercial notifications and information on evolutions, news and trends of the sector. This online platform allowsupgrade business positioning and vendor acquisition strategy. Sales people act in an informed manner and gain performance. It is also possible to integrate these results directly into the CRM. The update will be done automatically.
![Exemple d'outil de prospection : ByPath](https://cdn.prod.website-files.com/62275984d0ebeff7da8c5ff9/643917c788de6c8e556b480c_home-FR-reduced%202.webp)
noCRM
noCRM is a platform for digital prospecting. It allows businesses to improve theimpact Of their prospecting campaigns by finding new customers.
The aim is to Booster The number of Leads to be converted. noCRM offers call scripts And of Emails to swap plus efficiently with prospects. These adapted models help the salesperson to structure your message and to Save time in interactions. The aim is to provide prospecting Personalized whom encourages The lead to Give your information for the rest of the conversion.
The whole prospecting process is visible and planned on this same interface. Les business goals are clearly displayed and the salesperson can follow the performance Of sound team. Throughout the campaign, noCRM monitors the progress of relationships and allows you to configure Reminders.
It is an ideal tool for generate and parse the effectiveness of its prospecting strategy. The salesperson has access to sales reports and metrics of its performance throughout its activity.
Datanyze Insider
Datanyze Insider is an online software fromactivating sales for businesses and professionals. It is very useful for research and analysis in fields marketing, sales and commerce.
The principle of Datanyze is to help businesses recognize The customer accounts to be solicited or, on the contrary, to be excluded. Through its functionalities oftechnological analysis, she Oriente The strategy of the company by providing it with detailed reports on what to do next.
Thus, the company Concentrated its times And his silver in more accounts profitable. She is winning in productivity and in competence.
Our selection of 3 must-have tools?
There are dozens of different tools out there. Thus, each company has the opportunity to find the most suitable platform. adapted to his needs. In other words, each business can access a solution that will suit them in terms of prizes Or of service.
However, we could advise Three tools in particular. These three software packages bring together most of the functionalities expected to carry out a prospecting campaign :
LinkedIn is the professional social network of reference. It benefits from a wide user base useful for looking for prospects. Les informations are Accessible, and often updates. La Making contact And the monitoring customer profiles is facilitated by the functionalities of the site, in particular via the integration of LinkedIn with CRM.
Hubspot is a prospecting software that allows you to filter and target customer profiles identified as interesting from a list of prospects. This tool brings together all the steps including a sales team needs. It allows internally the managerial And the tracking of the progress of customer qualifications. The company can align its marketing and commercial approaches and gain in productivity On any sound sales cycle via CRM.
Aircall is especially useful for campaigns of Cold Calling. It is a tool forparses of the performance of salespeople on the telephone. He saves every call and parses the discussion. Thanks to its stats, it allows the company toimprove its approach And his commercial offer to reach more of its prospects. In addition, it is directly linked to the CRM and records all useful information after prospecting.