JOB DESCRIPTION - BUSINESS DEVELOPER (BIZDEV)

What is the role, the missions of a Business Developer?
‍

The main role of a Business Developer is to detecting business opportunities and converting them into customers. In other words: develop turnover by looking for new customers, to gain growth.To do this, it contributes to the margin to the drafting and supervision of a commercial plan. The aim is to put in place a sustainable strategy. He is then in close contact with decision-makers (e.g. sales director), but also with the various departments of the company. He then very quickly gets to the heart of the matter by executing the commercial development plan: prospecting sequences. It also continues to identify new growth drivers, take the Lead on trade issues and negotiates trade agreements. Each of its actions must produce added value in the short and long term. Thus, he ensures the smooth running of commercial operations, uses his skills to retain and satisfy the structure's customers and partners.Concretely, his missions boil down to: Develop a commercial strategy and the business plan (5% - 10%); Manage and execute the development plan (60%); Manage and execute the development plan (60%); Negotiate contracts (20%); Know how to communicate with the other stakeholders of the company (10%); When he is also in charge of the Account Management component: retain its customers.

Business Developer: the definition

What is Business Development?

In theory, Business Development and Sales are two complementary blocks for developing a startup's commercial activity. Business Development then comes before Sales. In practice, it will be seen that the two terms are very often mixed.

Business Development pursues several objectives:
‍
- the go-to-market: positioning on a market with a product/service, choosing a target customer and messages to address it, in order to increase the number of people who are aware of the product/service in question ;
‍
- prospecting prospects (leads) through the execution of prospecting sequences;
‍
- the qualification of the needs of prospects (leads) to determine their interest in the solution.

In theory, Sales Development then takes over. Its goal is to convert prospects (leads, or commercial opportunities) into customers, mainly during customer meetings. Its field of activity extends from advanced qualification (definition of technical needs, etc.) to negotiation, up to closing.Today, there are no longer any real differences between these two departments. For example, a Sales person can do prospecting very well.

‍
‍
THE TOOLS OF A BIZDEV To help him, the Business Developer uses many effective tools. The must is the CRM, the customer relationship management tool. For example: Salesforce or Hubspot. In tool, absolutely all the information of its customers is gathered. It also offers the possibility of automating tasks, such as follow-up emails, or even retrieving the history of exchanges. Other tools are also equipped with our Tech sales representative, such as personalization and automation tools for prospecting, a task manager, or even tools for Marketing Automation.To name a few: Lusha, LinkedIn, Dropcontact, Dropcontact, Lemlist, Aircall, etc.The idea is to gain efficiency and precious time that will be invested elsewhere.
TO BECOME A DIGITAL BUSINESS DEVELOPER, WHAT STUDIES? Becoming a Business Developer in Digital is join a profession in the midst of a revolution. An observation shared by the co-founders of Humind School, who created the first Sales & Business Development school in Digital: where these jobs represent 30% of startup positions. Numerous training courses make it possible to join the Digital world. For business development jobs, they are rare, although many positions open up every year.At Humind School, two formats of Bootcamps exist for talents who wish to focus on Sales & Business Development jobs. Full-Time (9 weeks) and Part-Time (12 weeks) training are regularly updated to deliver the best methods, tools and processes, in order to be at the forefront of the expectations of startups. At the end of the course, the Huminders are 100% operational and ready to join their next adventure.In a nutshell: Bootcamp programs cover the entire sales cycle and the necessary skills to become a Business Developer, or learn how to develop your startup: go-to-market, commercial data, design and execution of prospecting sequences, cold calls, customer appointments, account management, and complex sales; Sales Coaches (with 5 to 10 years of startup experience) to share their knowledge, tips, and expertise, in order to support you throughout the training; A training oriented to 70% towards practice : under the supervision of the Sales Coaches, the Huminders put into practice what they have learned through projects on behalf of real startups; The various formats are accessible to distance as in person within an ecosystem of startups in Paris; Bootcamps are recommended by 98% of our Alumni; More than 250 Alumni trained; To find out more, click on the training you are interested in: Bootcamp Full time Or the Bootcamp Part-time.
‍