Job Description - Business Unit Manager

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The Business Unit Manager Shape not only sound sales team, but he is also responsible for leading her on each strategy and commercial action. It plays several roles at the same time and therefore requires a certain degree of versatility. So what are the essential qualities and training to be an excellent business unit manager? Find out all the decryption in the following article.

Business Unit Manager: the definition

The job of Business Unit Manager is one of commercial jobs the most fashionable and sought after by employers in the commercial sector. In this sense, this professional is responsible for the management ofbusiness unit of a given domain within a company.

This profession is known by several names that vary from region to region and language. So it is still called in English Business Unit Manager. Or in French, under the terms of director or agency manager, of “responsible for the development of business units”. However, regardless of the name, the missions or roles remain the same.

Responsible for the profitability and development of his business unit, the Business Unit Manager manages part of its structure, whether administrative, commercial or even managerial elements. To successfully carry out its missions, it is its role to properly develop the various production and marketing objectives which he submits to his management and his team respectively while monitoring the evolution of business strategies to be adopted.

Depending on each sector and market changes, the Business Unit Manager offers solutions in order toimprove returns and commercial performance. To achieve this, he takes into account the needs of the market and works to increase the number of customers.

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What is the salary of a Business Unit Manager?

In general, the salary of a Business Unit Manager is located between €70K and €150K per year. However, this amount may differ depending on several criteria including the area and the seniority of the Business Unit Manager.

As you might expect based on their experience, a junior or senior Business Unit manager will not be entitled to the same salary. In fact, at the beginning, this manager receives approximately 45 K€ and €50K per year. With a few years of seniority, this annual salary can increase up to €80K or 100 K€, according to responsibilities and to each sector.

For his part, a senior Business Unit Manager who is at the end of his career is in a position to earn more than 140 K€.

Main missions of the Business Unit Manager

The primary and main objective of a business unit manager is profitability of its business unit. So, to be able to reach this objective, he is required to carry out several missions of three main types. The first category is commercial. It consists of Define sales goals, to properly manage and monitor the deployment of business strategies. Then, to also take care of the commercial prospecting.

In addition, the second mission, at the administrative level, is to:

• Proceed to the presentation of accounting documents from your unit to management;

• Identify ways of improvement;

• Avoid commercial risks by analyzing the strengths and weaknesses of the structure;

• Produce reports regularly focusing on the results of each ststrategy.

Finally, he is the manager of his unit. Therefore, he directs and Supervise the work members of its team and hires the employees necessary to help it succeed in its missions. However, he makes the most important decisions in agreement with the management.

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Qualities to have for this position

In order to better play his role and satisfy his employer, it is essential for the Business Unit Manager to have a certain number of qualities, both personal and technical. Indeed, he must be a very curious professional who is constantly in search of skills in commercial management.

It evolves in a sector that is always in motion and in technological revolutions. Thus, by looking for information, he will be able to better train and learn about new commercial tools.

Also, a good business unit manager must be a fairly rigorous, convincing, highly organized person with a particular creative spirit. It is recommended that it have a entrepreneurial spirit, team and company. This quality is essential to him in that he is responsible for managing and leading the teams in his unit. So his job requires him to be very sociable and passionate about working in a team.

Exercising a profession of this type of scale requires a certain amount of self-control, patience and good stress management. For example, he is forced to experience stressful situations such as managing a difficult audience, looking for immediate solutions to customer problems, and meeting the demands of his managers.

In addition, there are the whims and problems of the members of his unit. As a result, he becomes pedagogue. It is then his responsibility to transmit his know-how in a methodical and strategic way.

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How do I become a Business Unit Manager?

To be able to compete on the job and commercial market, the agency manager must be excellent in his field. To do this, he must have optimal control of a plurality of skills relating to the exercise of his profession.

In fact, assales expert, he has great commercial skills. Among other skills, he has the skills of negotiation, persuasion, and good interpersonal skills. This job is therefore ideal for communicators or speakers.

In addition, he is presentable, available and able to develop quality action plans for the promotion of his company's items or services. In order to better meet legal and accounting needs, he must be equipped with financial and logistical skills.

In addition, the Business Unit Manager must necessarily demonstrate leadership and rigor in each initiative and decision making. To be effective during negotiations, he must be proficient in several languages, especially English.

It is also important that he is trained and has a perfect command of the various project management tools and analysis software for business data. These materials allow him toanticipate commercial risks and therefore to be more reactive.

In addition, the job of business manager can be very tempting and attractive. However, you should know that to become such a professional, you must follow several courses. Indeed, it is often necessary to have a bachelor's degree and then to follow a bachelor's degree.

Afterwards, you join a school or an institute specializing in business or financial management in order to obtain the professional degrees what is needed. You choose the Business Unit specialty and follow training courses in the sector. Thanks to your diploma obtained at the end of the training, you can then file your application with a company to occupy the position of Business Unit Manager.

Possible career developments

On the other hand, it is possible for Business Unit managers to experience career changes after a few years of work. Although it must be recognized that occupying the position of Business Unit Manager is already an evolution in itself. Taking into account the fact that it requires enough work experience.

However, a business unit manager who wishes to do so may have a more important position in his company. For example, employers can assign him great responsibilities and he can also become a sales manager, a sales manager or the director of the marketing department. In some businesses, the Business Unit Manager may well be promoted to General Manager if he has worked for the same company over several years.

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FAQ - Business Unit Manager

Which Bac to be a Business Unit Manager?

It is possible to become a Business Unit Manager or business unit manager in a company already with a Bac+3. This in fact allows you to have the “Professional Technical-Commercial License” diploma.
However, it is recommended to have a Bac+5 in order to quickly find a well-paid position since with this level of baccalaureate, you have a Master's degree either in Distribution, Marketing or Commerce.

What are the appropriate retraining profiles?

For one reason or another, a business unit manager may decide to retrain professionally by opting for other jobs. For this purpose, the most recommended jobs are the Business Developer, the E-Business Consultant and the Strategy Consultant.

Each of these jobs has commercial, financial, and corporate marketing elements. Thus, it becomes more accessible for you to follow training courses and to better understand how they work thanks to your skills as a business unit manager.

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