Job description - Luxury sales consultant

blog
April 2024
7 Min

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Summary
To meet the expectations linked to the world of luxury, sales consultants must be aware of the offer, but also of the history of the company.

When buying luxury goods, consumers are not only committed to the good, but to customer experience, To values And at the company reputation. In this context, luxury sales consultants must ensure a accompanying worthy of the name.

By being part of thesales team, these advisers will convey and perpetuate thebranding.

Luxury Sales Consultant Job - the definition

The luxury sales consultant has a position similar to that of salesperson or cashier. In addition to the general missions requested for this type of position, he has own expectations to the world of luxury.

It is characterized by its knowledge of the offer proposed andhistory of the company. This position is often focused on a particular sector or product line. In this way, his expertise on these proposals is more thorough and the support more personalized.

What is the role of a Luxury Sales Consultant?

The sales consultant specialized in the luxury sector has the main role ofsupport the customer in the buying process. He welcomes and advises the customer. These jobs are mainly sought after in the big cities of France such as Paris, Lyon, Bordeaux, etc.

Its action is intended Personalized to the customer but also to codes And to values of the brand that uses it.

Its role is to respond to customer requirements. The objective is twofold: Make sales and build consumer loyalty.

Quel est le rôle d'un Conseiller de vente luxe

What is the salary of a Luxury Sales Consultant?

How much does a Luxury Sales Consultant earn?

On average in France, Luxury Sales Advisors earn between 23K € and €40K gross per year. That is, salaries ranging from 1800€ unto 3500€ per month.

These salaries are variables according to sector, brand and location. For example, a large luxury boutique brand in the heart of Paris will pay its employees more.

Junior Luxury Sales Consultant Salary

En Early career, the average salary for this junior salesperson is generally in the range between 26 K€ and €30K annual gross.

Senior Luxury Sales Consultant Salary

After several years ofexperiment As a Luxury Sales Consultant, workers can they earn between €35K and €40K annual gross.

Comment devenir Conseiller de vente luxe

Main missions of the Luxury Sales Consultant

  • Support the customer throughout the buying process

Luxury customers are special customers. These are people who, when putting the price, demand to benefit from a professional support. 

From their reception to the sale, the Advisor must go completely disponible to answer questions in the particulars and anticipate needs of its customers. It is their counselor And their middleman appointed.

  • Highlight the products and services marketed

THEvisual aspect And thevibes of space are part of the sale. The Sales Consultant must attract customers in showcasing the products sold.

Just like the prestige of this type of store, good maintenance of the point of sale must be guaranteed. These installations and presentations respond to the strategy of communication and brand marketing, as well as to its picture.

  • Ensuring customer satisfaction

In addition to selling a good or a service, the sales consultant provides customer experience. He advises, presents and animates theretail space to trigger the purchase. Each intervention is established in such a way as to serve the interests of the customers and the build loyalty over the long term. It is a position that requires a genuine Meaning of communication and a good use ofActive listening. By building a relationship of trust, relationships with customers are more personalized and pleasant.

  • Achieve sales goals

To be a Sales Consultant is to be brand ambassador. He can be in contact with national and international customers. Managers give sales goals to councillors.

They are monitored and evaluated According to performance indicators. Their work is organized according to the commercial strategy. The advisor must keep abreast of current offers but also of trends And contestants in order to guide consumer choices.

Qualities to have for this position

  • Have good relational skills

For sale it is essential to have a Sense of contact very developed. Faced with different types of customers, this advisor must always remain professional. One relationship of trust And of guidance between the seller and the buyer is a trigger for the purchase. It's a key part of selling.

  • Show humility and patience

The main mission of this advisor is towelcoming the customer and to make him want to come back. To do this, you have to keep your cool under any circumstances. He must stay lovable even when customers are unpleasant. Its objective is to understand and to accompany them. Even though it may take time and energy, that seller needs to be there for their buyer.

  • Be organized in your time and in your work

In the world of luxury, the thoroughness is the key word. Both professionals and the products sold must be flawless. Like the brand, sales consultants have a duty toexcellency. Whether in their physical presentation Or their demeanour, the sales consultant must love luxury and agree to apply its codes.

  • Know how to work in a team

This salesperson works in a sales team. He is brought to collaborate with assistants, young salespeople on internships and superiors. Different sectors focus their efforts on sales: marketing, retail and even recruitment.

To facilitate the smooth running, each posse And each luxury home set up their own rules. The important points are the communication and the search for excellence.

Les qualités à posséder pour ce poste

How do I become a Luxury Sales Consultant?

For a career in luxury, the passion is essential. Love the beautiful products develops interest in the field. Then, a adapted training Bring them theoretical tools necessary for a career as a Luxury Sales Consultant.

Skills needed to become a Luxury Sales Consultant

  • Have an interest in the world of luxury

Occupying this position requires a Luxury culture And of the mark. This knowledge and this appetite are essential for present the offer And the highlight. The sales consultant must have solid arguments to Adapt your speech according to the product and the desires of the customers.

  • Be a salesman at heart

Being a luxury advisor means looking forexcellency in his work.

This role has multiple missions : welcoming, advising, collecting and retaining customers.

To follow theevolution of these different customer files, it hasbureaucratic tools to organize the sale. He also knows Introduce yourself and Express yourself in front of customers despite the intense pace that this job requires.

  • Mastering technological and societal developments

Like many sectors, luxury is a field with a lot of concurrency. The products marketed follow the needs of consumers. As such, the sales consultant must be attentive In the news trends. To do this, he must know the communication tools like social networks.

What training courses do you need to become a Luxury Sales Consultant?

To become a salesperson in the luxury world, various training courses are possible. This sales position is often the first step through which any aspirant to the world of luxury comes first before claiming roles of responsibility in the hierarchy.

There are vocational courses From the high school like a CAP Sale Or a Bac Pro Commerce.

Within thehigher education, the BTS Business Unit Management or Negotiation and Digitalization of Customer Relations represent real opportunities for theoretical and practical training. The DUT Marketing Techniques is also a suitable course for accessing this type of position.

These different courses provide the necessary information for the student to prepare him for the job of sales consultant.

To make a career in luxury, you have to Take an interest in the field and prove yourself.

Establishments specialized in luxury management and marketing are also a good way to specialize from bac level to bac + 5 level.

What career developments are there for this position?

Luxury is a sector with multiple possibilities. Luxury ranges exist in numerous areas (fashion, galleries, beauty, hotels, restaurants, cars...). Thus, after a few years of experience, a luxury salesperson can apply for positions such as Department Manager, Product Manager or Store manager almost all located in Paris.

Missions principales du Conseiller de vente luxe

FAQ: Becoming a Luxury Sales Consultant

What baccalaureate to be a luxury sales consultant?

Access routes are numerous.

Higher education institutions specializing in sales offer training courses. accessible to all types of bins. Les general courses and STMG are popular. However, the Bac Pro are also a good way to get professional at an early stage.

Whether they are the luxury schools Or the general sales training, all bachelor's degree series can claim to join them and become a Vandeur Vandeur in the luxury sector.

What are the appropriate retraining profiles?

To become a luxury salesperson, candidates must be stringent, Motivated and know the brand culture. The person should know ifadjust to its work context and to its customers. During their CDD or CDI, the former employee may be asked to have used English (or even be bilingual) or to have a first experience in sales.

Thus, consistent profiles are those that mix human qualities and mastery of commercial skills. Jobs similar to this position may be finance or sales jobs.

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