The sales manager is a commercial professional whose main mission is the development of a company's turnover. He actively participates in the sale of products and services promoted by the company that employs him.
The improvement of a company's profitability can be heavily impacted by the presence of a sales director. He is responsible for prospecting activities and customer relationships. The sales manager manages the company's commercial policy while overseeing the Sales & Business Development team members either directly or through a network of resellers.
It is a very important position, because the sales manager reports to the head of the company as well as to the members of the management committee. To work in France, candidates for the position of sales manager must have some experience.
Sales Director: the definition
The sales manager is still known as the sales manager or sales team leader. Working closely with the manager of an entity, or with theThe director of the marketing department, it plays a pivotal role and performs numerous tasks.
The sales manager in Paris is considered to be a key player in the company's business development. The main objective of the director is the deployment of a commercial strategy in the field for productive and sustainable purposes. Setting up its goals requires unparalleled expertise and experience.
The execution of the sales director's activities can be delimited according to various parameters. Among others, these include:
- From the geographical area (France, Paris, United Kingdom or any other regional sector);
- Of a category of products and services;
- Of a predefined type of customers.
The sales manager and professional can work in various business sectors (digital, commercial, industrial). So, He can work in any company. The most important thing is that it has an active sales department.
What is the role of a Sales Director?
When he works for a startup Or a SMES (CDI or CDD), the sales manager acts as responsible for business development and the sale of the company's products and services. It is a position that requires global monitoring of goods and teams.
He anticipates potential changes in the company's sales thanks to a thorough knowledge of various issues which revolve around a particular sector of activity. This profession requires the implementation of a commercial policy and the operationalization of the ways and means that will serve to achieve the objectives set by the company's manager.
He has the duty to motivate, manage and lead the sales teams who work under his direction. The director who works under a CDI, is required to propose adjustments that will optimize the entity's business.
In order to achieve better results, he analyzes the evolution of sales. The director is also the head of the recruitment, animation and training of the company's sales representatives and salespeople.
.webp)
What is the salary for a Sales Director?
For maximizing the effectiveness of the sales force In a company, sales directors work hard. They ensure the commercialization products and services put forward by the structure. Their salary is not fixed, as it varies according to certain parameters.
How much does a Sales Director earn?
The salary of the director in France or Paris is linked to certain factors. These include the size of the company, the regional sector and director's experience. Education and skills are also parameters that impact the remuneration of sales managers. It should be noted that the junior sales manager receives less than the sales manager senior.
Junior Sales Director Salary
In France, The salary of a Sales Director is between €50K and €60K per year. However, salaries can increase and reach a much higher level for sales managers who work in larger structures or more lucrative companies.
In addition, the gross salary of the sales director in France or Paris can be valued upon hiring when the person concerned has previously held a sales position.
Senior Sales Director Salary
The senior sales director on a permanent contract in France or Paris receives a salary that could exceed 80 K€ per year. Thus, he receives more than 5000€ per month.
In addition, the salaries of sales representatives in the position of director are subject to bonuses. It will therefore be possible for them to benefit from a fixed portion and another variable. In this case, these are certain bonuses or advantages such asPerformance bonuses, travel allowances Or rewards for each result obtained.
In addition, the regional sector (France, Paris or United Kingdom) has a considerable impact on the salary of sales directors. The salary grid in Paris is quite interesting.
.jpg)
Main missions of the Sales Director
In addition to developing commercial policy strategies, the sales director manages the component development of relationships with partners and buyers. The sales manager negotiates sales contracts and carries out market research in order to setting prices and credit policy.
The mission of the sales manager is to monitor compliance with regulations related to the company's commercial sector. For an absolute result, it is important that the sales manager proposes commercial offers adapted to the specificities of each regional sector. Depending on the targeted locations, he will be able to produce a strategic plan aimed at the development of the company's services and products.
Qualities to have for this position
To be a great sales manager, You should have good communication skills. He must like numbers, teleworking and must have excellent interpersonal skills. Autonomy, rigor and dynamism are qualities sought in a sales manager. Furthermore, the director must be responsive and available.
How do I become a Sales Director?
To become a sales director, It is important to master commercial management. This profession also requires the obtaining of certain diplomas.
Skills needed to become a Sales Director
The sales director is required to work online, remotely or in the field. For that, He must be able to adapt to any situation. The sales manager must have a perfect knowledge of negotiation techniques. Mastery of database software is an undeniable asset.
To manage his sales team, he must have a good sense of listening. Because of the various tasks that fall to him, it is important that he has good resistance to stress. He must also master the operation as well as the products and services put forward by the company.
Leadership, strength of conviction and assertiveness are skills that are in demand among sales managers. To motivate his sales associates, he must be proactive, and have a good sense of initiative. This position requires social ease and the ability to establish a lasting relationship with buyers and the sales team.
Proficiency in English is one of the selection criteria during recruitment. The sales manager is a person who is persistent, reliable and has excellent organizational skills.
What training courses are needed to become a Sales Director?
Corporate managers generally look for profiles with three to five years of expertise in the commercial sector. Sales managers are very often salespeople who have good management skills.
To access this profession, candidates must have at least a Bac+2. The job of sales manager is a high-responsibility job that requires the validation of a diploma in:
- Technical and commercial BTS;
- DUT in commercial techniques;
- Master in distribution;
- Master in Commerce.
What career developments are there for this position?
The sales manager can rise in rank by occupying the rank of commercial manager, of manager of a subsidiary abroadr or in the regional sector. It is also possible that he will join the marketing department of a company and become the manager of the marketing and organization department.
.webp)
FAQ: Becoming a Sales Director
What high school diploma to be a Sales Director?
To become a sales director,Candidates must have completed sales and marketing training. To do this, they must have a bac + 3 minimum. However, some business managers require higher level graduates such as the master's degree in management, management or business administration.
What are the appropriate retraining profiles?
Sales managers can put their experience to work for different companies as marketing consultants. The position of sales or marketing manager is also possible. Thanks to their experience in the field of sales and management, they will be able to convert to the profile of managing director within an entity of their choice.
In addition, they have the option of launching their own entity. To do this, they must explore different entrepreneurial opportunities based on their skills and interests.
The ultimate goal of business leaders is the development of their turnover. To do this, he proceeds with recruitment of sales managers. The latter are permanent professionals who are in a position to sell a variety of products and services while prospecting locations and the regional sector.
Being able to exercise their profession online, remotely or in the field, they have a very good ability to adapt. They play a major and significant role, which involves the development of activities in order to achieve the objectives set by the company's manager. The salary for sales directors depends on whether they are junior managers or senior managers. Variable portions of this salary include bonuses, commissions and rewards.
.webp)
.webp)
